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12 luxury items we can’t believe people paid for

There’s fancy, and then there’s this stuff. A lot of products are sold with a luxury tag in a way that truly feels bewildering, usually because they’re pointless purchases or regular items being upsold. Here are twelve of these luxurious yet unnecessary purchases. Which one do you think is the worst?

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Luxury doomsday condos in a missile silo

Missile Silo at Minuteman Missile National Historic Site Visitor Center in South Dakota, USA
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Only in America could an old Cold War missile silo turn into million-dollar apartments. In Kansas, Survival Condo sells half-floor units starting at $1.5M, with full floors available at $3M. These condos include access to a pool & gym, as well as fake window views to make the place look a little less depressing. 

Iceberg water sold by the bottle

Antarctic iceberg in the snow. Beautiful winter background.
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Svalbarði is a water company that takes chunks of ice from Arctic glaciers & melts them down. Then, they put them in 750ml bottles and sell them for about €99.95, which is approximately $100. Luxury London retailer Harrods once carried these bottles. Worse still, the brand also makes collector editions, even though it’s literally frozen water that would’ve melted into the sea. 

A “luxury” ice cube bucket

Champagne buckets full with ice. Isolated on white
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Asprey London designed a sterling-silver ice cube bucket that sells for over $1,000. The bucket itself is quite heavy, and it makes the same cubes you’d get from a $5 plastic bucket at the grocery store. Once the cubes have melted in your glass, you won’t be able to tell whether they came from silver or metal.

A sterling-silver “tin can” and $9,000 yarn

Different tin cans on white background
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Tiffany once launched a whole “Everyday Objects” line, and among the weirdest of their products was a sterling-silver tin can that was priced around $1,000. They also had a ball of yarn made of hand-spun sterling silver that cost $9,000. As you can probably imagine, these items weren’t practical and were simply shiny versions of things you’d throw away or use once.

A $185 paperclip money clip

Paperclips group on a blue table.
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Sure, you could always clip papers. But why bother when you can clip cash? Prada made an oversized sterling-silver “paperclip” that they called a money clip & sold for $185 at Barneys New York. And yes, it was exactly what it sounds like. It was an expensive, bent piece of metal that proved just how out of touch some people can be.

Sneakers released pre-destroyed

Dirty old shoes on wooden floor
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Balenciaga released a Paris Sneaker line in 2022 that included a limited run of scuffed-up, torn-apart high-tops. And all for the low, low price of $1,850. They made only 100 pairs, and the sneakers themselves looked like they’d already lived through a house fire. It’s truly bleak to imagine that people actually bought these things.

A $290 brown paper lunch bag

Paper Lunch Bag. Isolated on white. Clipping Path. Room for text. Lunch Sack. Sack Lunch. Brown Paper Bag. Lunch bag.
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Jil Sander dropped a designer clutch that was anything but designer. It was literally a brown lunch sack with a crease, with the coated paper version running close to $300 & the leather one being around $630. Essentially, it looked like something you’d throw away after eating a PB&J. 

A pencil that costs more than a phone

Striped blank notebook with pencil. Spiral notepad and orange crayon.
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You don’t have to bother with ordinary pencils when you have Graf von Faber-Castell’s Perfect Pencil. It includes platinum fittings, as well as an optional 18-karat gold version, along with a price tag well into five figures. All that for a pencil. However, it’s unlikely that it writes any better than a 10-cent No. 2 from a gas station, and the “perfect” part means you’ll never want to use it.

Coat hangers with a couture price tag

Brown coat with striped, suit, jacket hanging on clothes hanger on white background.
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Some companies make $400 wooden hangers that sure are smooth & polished. They also say the brand on them. Still, they’re just hangers and have one purpose only, just like the ones you get in a pack of ten at Target. It’s hard to imagine anyone bragging about those at a dinner party & it’s also quite depressing that these were ever sold.

Toothpicks priced like jewelry

Asian woman has a toothache after a big meal and she pulls out the remains of food from the cavity in her teeth with a toothpick. The concept of dental health and cleaning
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A toothpick carved from exotic wood & sweetened with different spices sounds like a waste of money. But it’s real. Daneson sells luxury toothpicks for prices starting at $170, all the way toward $200. However, it’s simply a stick for digging spinach out of your teeth. The price makes no difference.

Designer shoelaces

Black shoelaces isolated on white background
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Farfetch sells cotton shoelaces for over $100. They’re “strass-embellished” shoelaces, covered in specks of gold to make them feel fancier. But they’re not indestructible, and some of them don’t even have the brand name on the front. Anyone who bought them would probably be scared to scuff them on the sidewalk, which is what makes them such a weird purchase.

An expensive coffee cup

golden cup of coffee isolated on white
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Several cup & mug makers have released coffee mugs plated with 24-karat gold, retailing anywhere between $100 & $500. They pour like any other mug. But you’d never relax holding it, and any coffee dripping down the side would be an absolute nightmare. Just what is the point?

Sources: Please see here for a complete listing of all sources that were consulted in the preparation of this article.

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