Ghost kitchens are basically restaurants that don’t do dine-in. Instead, these eateries take customers’ orders online and only serve food via delivery or takeout.
Cutting kitchen management costs is a big plus for ghost kitchens. They employ less cooking staff and have a more straightforward kitchen layout. This optimizes efficiency and reduces labor costs.
However, because customers can’t come into the kitchen to order food, business owners need to get creative in their marketing efforts so potential customers know about their menu