Ghost Kitchens - A Trend That Is Taking Over
Ghost kitchens are basically restaurants that don’t do dine-in. Instead, these eateries take customers’ orders online and only serve food via delivery or takeout.
Pros & Cons of a Ghost Kitchen
Cutting kitchen management costs
is a big plus for ghost kitchens. They employ less cooking staff and have a more straightforward kitchen layout. This optimizes efficiency and reduces labor costs.
However, because customers can’t come into the kitchen to order food,
business owners need to get creative in their marketing efforts
so potential customers know about their menu
Types of Ghost Kitchens
Incubator Ghost Restaurants
Startups partner with an existing restaurant to provide them with space, equipment, and sometimes even staff. In exchange, they usually get a cut of the profits.
Entrepreneur Ghost Restaurants
They often lease space in commercial kitchens or other food-related businesses and outsource everything from staffing to marketing.
These are self-contained units that can be placed anywhere. They come equipped with everything a restaurant needs to operate, from cooking equipment to ventilation and refrigeration.
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