Lindsay Lohan’s ‘Pilk’ Drink Triggers Twitter Storm

Lindsay Lohan at the 12th Annual Race to Erase MS, Century Plaza Hotel, Century City, CA 04-22-05

Lindsay Lohan and Pepsi both, have a penchant for attracting controversies. Recently, the ‘Mean Girls actress shot a Christmas-themed commercial for a winter drink called ‘Pilk.’ While some loved the ad, many were clearly horrified.

In the commercial, Lohan showcases a new drink called “Pilk and Cookies.” Despite its intriguing name, it appears to be quite unappetizing. Based on the fact that it’s a Pepsi ad, one can easily predict what it actually consists of. Yes, ‘Pilk’ is just a fancy name for Pepsi mixed with milk, cashing on the popular “dirty soda” trend on TikTok.

The “Pilk and Cookies” drink, which has a questionable taste, is made by mixing a carbonated beverage with either milk or cream. In the shortened version of the commercial, Lohan is depicted as Santa Claus, wearing a Santa dress and hat from her role in Mean Girls. She pours a can of Pepsi into a glass and adds milk, calling it “naughty.”

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In the full 33-second ad, Santa Claus himself appears and pours the Pepsi and milk for Lohan. As she descends the stairs of a family home, she finds the drink with a cookie waiting for her on the sofa. After taking a sip, she remarks, “That is one dirty soda, Santa.”

In a press release before the ad was supposed to be aired, Lohan was quoted saying “Partnering with Pepsi to announce Pilk and Cookies has been an incredible experience.

“As someone who loves the holiday season and embracing new traditions, I was thrilled to have a little bit of fun with Pepsi and their take on the dirty soda.

“For people learning about Pilk for the first time, I won’t lie to you when I say I was a bit skeptical when I first heard of this pairing, but after my first sip I was amazed at how delicious it was, so I’m very excited for the rest of the world to try it.”

According to Lohan, she has become a proponent of “Pilk,” but not everyone is convinced.

Not Everyone Is Excited About It

Nevertheless, there are some fans of the Freaky Friday star who are disappointed that she is featured in the Pepsi commercial, with a section of viewers expressing their “horror” at the drink. One fan even went on to say, “I’d rather watch you dance in Mykonos on repeat for the rest of my life than drink this.”

The website Entertainment Weekly also dubbed the collaboration ‘horrifying.’

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South Asian Roots

While Americans may be horrified when learning about “Pilk” for the first time, for many South Asians, doodh (milk) soda is nothing new. In fact, it can be traced back to colonial times in places like Pakistan and India.

Pepsi and Lohan’s collaboration prompted many South Asians to take to social media.

One Twitter user wrote: “First they came for our masala chai…and now it’s doodh soda.”

Padma Lakshmi, popular author, activist, actress, model, philanthropist, and television host, posted on Twitter saying, “It’s called doodh soda.”

The Juggernaut reported on Twitter, “Mixing milk and soda has a long history in South Asia — even if Pepsi is now rebranding the refreshing combination under a new name.”

Featured Image Credit: s_bukley /

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Ash & Pri

Ash & Pri are the Founders of and have spent the last decade building their way towards financial freedom and a lifetime of memories. Having successfully achieved their early retirement goal in under 10 years, they look forward to sharing their financial sense with like-minded people. Read more about Ash & Pri in the 'About Us' section.